NPS provides an overall picture of how both candidates and clients view your company and brand, rather than focusing on just one or two experiences.
This is definitely a powerful metric to have a wider view of how your customers perceive you and allows potential customers gain insight into how well you perform.
Here's a few reasons why having a good NPS in recruitment is important:
Client Satisfaction Measurement:
A high NPS suggests that clients are satisfied with the services you are providing.
Quality of Service Benchmark:
The NPS gives you a clear indication of how well you are meeting the needs and expectations of your clients and candidates.
Repeat Business and Referrals:
A high NPS indicates that clients and candidates are not only satisfied but are likely to engage with you for future recruitment needs. Additionally, satisfied clients are more likely to refer to others, which can be a valuable source of new business!
Identifying Areas for Improvement:
If the NPS is lower than expected, it signals that there may be areas for improvement in processes, communication, or overall service. This feedback is valuable for enhancing client and candidate satisfaction.
Competitive Advantage:
A high NPS can be a competitive advantage in the recruitment industry. Clients may choose to work with an agency with a positive reputation and high satisfaction scores over competitors.
Relationship Building:
A recruitment agency's success often relies on building strong relationships with clients. A positive NPS reflects a healthy client-agency relationship, fostering trust and collaboration.
At Primis, our NPS is currently at +82, (based on last 6 months of data) indicating a World Class score! If you're a company looking to hire, or a candidate looking for a new role and want to work with an agency that puts people first, please drop us a message - Marketing@primis-talent.com